Daaamn homie! So you're actually bothered visiting this page? Well, you might as well continue reading then...
STREETWEAR BORN ON THE STREETS
Ça Va London is a skater owned brand catering for anyone that loves streetwear, loves looking good and equally loves living an active life.
Our brand was quite literally born on the streets (of Camden, London to be precise). In late 2017, the Creative Director Mo, designed a handful of pieces of clothing for his brother and homies who'd been draped in these whilst filming and later posting videos online of a number of flat ground tricks. We were flooded with endless inquiries - whilst ripping the streets, at the local skate park and when sharing videos online, everyone's question was the same; "where did they get their drip from?"
It didn't take a genius to establish that there was clearly a demand for these designs and so after some deliberation, our founder Mo begun a year long journey to find a manufacturer and source the right materials that would not only look great but feel comfortable when skateboarding.
From the outset, our ethos has been to provide our community with high-quality products that would stand out from the crowd and do justice to the term 'streetwear'. The design process is lengthy in order to ensure everything we produce feels as good as it looks when skateboarding. Skate culture and streetwear go hand in hand - it's important therefore that whatever you choose to wear not only looks good but feels comfortable to wear when shredding or just chilling with your homies. Our team of skateboarders have an input throughout the entire process; from the initial design to amending samples and the eventual final preproduction pieces. We're together perpetually working on; improving designs, material and overall fitting. After a lengthy process, once we’re happy with the final product, only then do we progress to the mass production stage.
Both our apparel and skateboard decks are designed in-house in the UK and we have managed to source these through various reputable manufacturers who have also worked with major brands.